Artificial intelligence (AI) is being used more and more in healthcare systems worldwide. It offers faster results, better efficiency, and can help provide care where doctors and nurses are few. But people do not accept these technologies the same way everywhere. A recent survey by PwC in Europe, the Middle East, and Africa (EMEA) shows different public opinions about AI in healthcare. The United Kingdom, in particular, is more doubtful about using AI in medicine, especially for important things like surgeries.
This article looks at why people in the UK are hesitant about AI, what the United States can learn from this, and how AI might fit into healthcare work, especially in doctors’ offices. It aims to help managers, doctors, and IT workers in the U.S. understand the challenges that come with AI tools in healthcare.
The PwC survey included over 11,000 people from 12 countries. It found that about 55% would use advanced technology in healthcare. This shows many people are open to AI helping with tasks like diagnosis and managing information. Still, the UK is a place where many remain unsure.
In the UK, more than half the people said they would rather be treated by human doctors than AI or robots. This is especially true for difficult tasks like surgeries. Only 32% of women and 47% of men said they would allow AI or robots to do such delicate operations. This shows many people do not fully trust the technology when lives are on the line.
Some things explain this worry. For example, the WannaCry ransomware attack in 2017 caused big problems for the NHS. It was in the news a lot and made people lose trust in digital systems in healthcare. When people worry about data hacks or system crashes, they are less willing to accept AI that uses a lot of data and computers.
There is also a difference between generations. About 55% of people under 24 liked the idea of robots and AI doing medical work, but almost half of older people did not. This shows that knowing and using technology more might make people more trusting.
When we compare these ideas to those in developing areas like the Middle East, the difference is clear. In many Middle Eastern countries, AI is seen as a helpful way to deal with not enough doctors and nurses. Many people there like that AI might make healthcare easier to get, make diagnoses faster, and improve accuracy. In the survey, 36% of Middle Eastern people said AI helps with better access to care, and 33% said it helps speed and accuracy of diagnosis.
These differences show how health systems are set up. Countries like the UK usually have strong health services with many trained workers. It’s harder for them to accept putting machines in place of people. Developing countries sometimes have big gaps in care that AI can help fill.
People who make decisions about healthcare in the U.S. can learn from the UK in some ways:
For managers and IT workers in U.S. healthcare, it is important to know where AI fits best in daily work. AI can take over many regular tasks, so clinical staff have more time for patient care.
One example is front-office automation, like answering phones and talking to patients. Companies like Simbo AI create AI phone systems that book appointments, answer patient questions, and send reminders. This reduces work for receptionists and cuts down patient wait times.
Automated phone systems help collect patient information carefully and lower missed calls, which can cause problems. Using natural language processing, AI understands questions and answers quickly, such as canceling appointments or giving directions for tests.
Besides front-office tasks, AI helps manage electronic health records (EHR). It organizes patient data, finds errors, and suggests actions based on clinical guidelines. This lowers mistakes and helps doctors make better decisions.
Other AI workflow uses include:
By slowly adding AI this way, U.S. medical practices can work more smoothly and build trust with staff and patients. This helps show that AI is reliable before using it for more serious healthcare tasks.
The U.S. healthcare system is complex and very expensive. Like in the UK, people worry about how technology could change the relationship between patients and doctors and affect care quality.
However, the U.S. is often more open to new technology if there are strong reasons to use it. The competitive nature of U.S. health systems pushes them to adopt tools like AI that save money. Still, they must handle culture, rules, and privacy carefully.
Unlike countries with government-run health services, the U.S. has many private and public groups delivering care. This can be both a problem and a chance. Using AI needs big investments and work to make sure it works with current systems. But the many care networks also allow careful testing of AI in different places quickly.
Managers in U.S. healthcare must work with IT workers, doctors, and vendors to pick AI tools that fit their practice size, patient groups, and rules. Rolling out AI slowly with training and clear communication will help lower resistance.
Knowing which groups accept AI more can help medical offices introduce AI services better.
Healthcare providers can talk to patients differently based on age and how comfortable they are with technology. For example, young patients could be asked to use AI systems for managing appointments, while older patients get personal calls with AI support behind the scenes.
A lesson from the UK’s public doubts is about trust. For AI to be widely accepted, patients need to know how AI systems work. They want control over their data and clear information about when AI is part of their care.
Giving patients the choice to opt in or out of AI services when possible respects their wishes. Managers should be ready to answer questions about data security, accuracy, and how errors are handled.
Also, healthcare groups should use AI to help doctors, not replace them. Presenting AI as a tool that supports professionals helps reassure patients and matches what the PwC survey found.
Making AI successful depends on both patients and staff. Many healthcare workers may worry that AI will threaten their jobs or make work harder.
Early steps like including staff in choosing AI tools, asking for their opinions, and giving good training can lower these worries. Showing that AI reduces routine paperwork and lets them focus on patients helps create a positive view.
IT managers in the U.S. healthcare system play a key role by making sure security is strong, AI works well with current tools, and that the system is easy to use. Choosing AI providers who know healthcare rules and challenges is important for smooth change.
The UK’s experience with AI in healthcare gives useful ideas for the U.S. While many people doubt AI, especially for surgery and complex decisions, these concerns can be managed with clear communication, patient education, and slow AI introduction focused on office work first.
By using AI for tasks like answering phones, scheduling, and managing data, U.S. medical practices can improve operations for patients and staff. Over time, this careful approach may allow more acceptance of AI for medical care while keeping patient trust strong.
UK citizens are skeptical about AI in healthcare, with over half preferring to be treated by trained professionals, particularly after incidents like the WannaCry hack.
In developing nations, people are more inclined to embrace AI due to less reliable healthcare systems, whereas those in developed countries like the UK exhibit more distrust.
The survey revealed that 55% of all respondents across 12 countries were willing to use advanced computer technology in healthcare.
Younger individuals, particularly those under 24, are more supportive of AI in healthcare, with 55% in favor, contrasting with the older population’s skepticism.
AI is expected to provide more accessible care, faster and more accurate diagnoses, better recommendations, and reduced mistakes in healthcare.
UK respondents showed significant reservations about AI performing complex surgeries, with 32% of women and 47% of men expressing reluctance to trust machines in such critical situations.
AI is poised to help tackle challenges such as an aging population and increasing healthcare costs by improving care accessibility and efficiency.
While some view AI as a valuable tool for diagnosis and information management, many respondents believe that the final medical decisions should rest with human doctors.
Countries in the Middle East express greater enthusiasm for AI as a solution to clinical workforce shortages, while developed countries with established systems are more hesitant to replace human providers.
The WannaCry attack heightened concerns about the security and reliability of healthcare technology, contributing to the public’s skepticism toward AI and robotic solutions in the UK.