The resource-based theory (RBT) is a way to explain how organizations gain an advantage by building special resources and skills. When we use this theory for AI, it shows how things like data, algorithms, AI skills, and technology work together to create an organization’s AI ability.
Patrick Mikalef, a professor in Data Science, says that organizations have certain AI resources. When they use these resources well, they form an AI capability. This is not just about owning AI tools but about using them effectively to improve business work. In healthcare, this means applying AI to front-office work, patient communication, scheduling, billing, and helping decisions.
Manjul Gupta studies how culture affects technology use. He points out that both company culture and national culture influence how AI resources are developed and used. Healthcare groups in the U.S. may face cultural challenges or different readiness levels that impact AI success. For example, a practice that welcomes digital change is more likely to use AI well than one that resists it.
AI-specific resources are both physical and non-physical things that help AI work well inside an organization. These include:
Together, these resources make up the base for AI ability and decide how well AI works and what results it gives. Just having AI technology is not enough; these resources must be well managed and connected.
In healthcare, especially medical practices in the U.S., spending on new technology needs to show clear benefits. Measuring AI capability gives leaders a way to check how ready their practice is to use AI and if their AI resources are useful.
Mikalef’s research created and tested a tool that measures AI capability by looking at how much AI resources are present and used well in an organization. This tool helps managers find areas that need fixing, such as better IT systems, more staff AI training, or higher data quality.
For medical owners and IT managers, this offers a way to judge risks and the possible benefits from using AI tools like Simbo AI’s phone automation. Without measurement, using AI might be a guess instead of a planned choice.
A key finding from Mikalef and Gupta’s study is that higher AI capability helps organizations become more creative and perform better. Creativity means coming up with new ideas, improving processes, or trying new services.
In healthcare, this could mean creating better ways to communicate with patients using AI or changing workflows to make patients happier and lessen staff work. Practices with stronger AI ability often use AI for better appointment scheduling or quick automated call answering.
Firm performance means how well a business does, judged by efficiency, money results, and market strength. The study found that places with higher AI ability tend to do better because they use AI to cut costs, improve services, and make faster decisions.
Medical practice managers in the U.S., who often work with tight budgets and strict rules, see that better AI ability helps their clinics run well while giving good patient care.
Good AI ability supports workflow automation, which is key for healthcare groups wanting more efficiency. Front-office phone automation, like Simbo AI provides, changes how patient calls are handled and lets staff focus on harder tasks.
AI answering services can work all day and night, giving patients quick answers about appointments, office hours, and basic health info. This lowers wait times and call loads for human workers. Automation can also do more complex jobs like checking patient details, reminding patients of visits, and doing early symptom checks.
This kind of automation lets medical offices:
All these points help improve firm results and creativity by letting people focus on important clinical and strategic work.
Healthcare leaders and IT managers in the U.S. work in a setting with special challenges like following HIPAA rules, higher patient demands, and budget limits. These make it necessary to adopt AI carefully and step-by-step.
Mikalef’s AI capability measurement tool helps check if a practice is ready for AI-based front-office automation. It looks at whether data systems meet AI needs, if algorithms are good and flexible enough for healthcare, and if infrastructure can support AI safely.
Cultural readiness is also important, based on Gupta’s research about company culture. Many U.S. healthcare staff worry about technology replacing people. Noticing and dealing with these feelings early can make AI adoption smoother and make sure technology helps care goals instead of hurting them.
Measuring AI ability also fits with value-based care models in U.S. healthcare. As providers try to give better care at lower costs, AI automation becomes a tool to improve efficiency without lowering patient satisfaction.
Simbo AI works on front-office phone automation using AI. Based in the U.S., Simbo AI’s solutions show how AI capability concepts from Mikalef and Gupta’s research can work in real life.
By focusing on automating phone answering, Simbo AI helps medical offices improve patient communication. Since front-office communication is a big part of patient experience, using AI in these systems matches the research connecting AI ability to firm performance.
For managers, using Simbo AI means using data, algorithms, and infrastructure — the core parts of AI capability — to improve workflows. It also shows how tested AI ability helps organizations be creative by letting them rethink patient interactions without adding many staff.
By knowing and using these ideas, medical practice managers, owners, and IT leaders in the U.S. can make better choices about AI investments, improve work processes, and offer better healthcare services to patients with the help of artificial intelligence.
The study focuses on identifying AI-specific resources that create AI capability in firms, developing a measurement instrument, and examining how AI capability impacts organizational creativity and firm performance.
The study is grounded in the resource-based theory of the firm and incorporates recent research on AI within organizational contexts.
It measures the AI capability of firms by capturing the combination of AI-specific resources and their effectiveness in driving organizational outcomes.
AI capability positively influences organizational creativity by enabling innovative processes and ideas through strategic use of AI resources.
The study provides empirical evidence that higher AI capability results in improved firm performance, enhancing competitive advantage.
AI-specific resources refer to tangible and intangible assets such as data, AI skills, algorithms, and infrastructure that collectively enable AI functionality in firms.
Measuring AI capability helps organizations understand their strengths and gaps in leveraging AI, which is crucial for enhancing creativity and improving performance outcomes.
Patrick Mikalef is an Associate Professor focusing on data science and IT strategy, and Manjul Gupta is a researcher studying technology-driven phenomena including organizational culture impacts.
The study uses empirical analysis to calibrate and validate the AI capability measurement instrument and to establish its relationship with organizational outcomes.
The resource-based theory explains how firms leverage unique resources like AI assets to build capabilities that enhance creativity and competitive performance.