Artificial intelligence (AI) is changing how healthcare organizations work around the world, including in the United States. Hospitals, clinics, and medical offices are under pressure to use AI tools that improve patient care, reduce workflow problems, and increase productivity. But as AI becomes more common, especially when it handles sensitive health information, healthcare leaders and IT managers need to think about privacy and safety rules for these systems.
While the United States does not have laws as wide-reaching as those in the European Union, learning about the EU’s AI and data protection laws—specifically the EU AI Act and the General Data Protection Regulation (GDPR)—can be helpful. This article talks about how these two European laws work together to regulate AI in healthcare, what U.S. healthcare providers can learn from them, and how AI systems can be safely used to improve patient care and privacy.
The EU AI Act and the GDPR have different but connected jobs when it comes to controlling AI systems, especially in healthcare.
The GDPR was adopted in 2018 to protect individual rights about personal data. It sets rules on how personal information, including health data, should be collected, stored, and used. The GDPR applies to any technology, which means its rules include AI systems that often deal with large amounts of personal information.
Healthcare AI systems often deal with sensitive data like patient records, medical images, and performance data. The GDPR makes sure this data is handled legally and openly. For example, it promotes ideas like data minimization, which means only collecting the data that is really needed, and purpose limitation, which means using the data only for specific, legitimate reasons related to patient care.
One important part of the GDPR is Article 22, which limits automated decision-making. It says there must be real human involvement when AI decisions affect people’s rights. This is key in healthcare where AI might influence diagnosis, treatments, or operations.
The EU AI Act, officially made law in March 2024, focuses on making sure AI systems are safe. Unlike the GDPR, it does not create individual data rights but controls how AI should be created and used, especially with risk management in mind.
The Act identifies high-risk AI systems that could greatly affect health, safety, or basic rights. These systems must include “human-oversight-by-design,” which means humans must be able to step in to stop harm or mistakes, similar to protections in GDPR Article 22.
The EU AI Act also requires those who provide and use AI systems to do checks called conformity assessments and Fundamental Rights Impact Assessments (FRIAs) to prove the AI meets safety and ethical standards before and while being used. This is like the Data Protection Impact Assessments (DPIAs) required by GDPR for activities with high-risk data processing.
Both laws stress transparency, fairness, and responsibility, making sure AI respects privacy and works safely and fairly.
Even though the EU AI Act and GDPR are European laws, their effects reach other countries. The GDPR applies to any group that handles personal data of EU residents, even if that group is in a different country, like a U.S. hospital or clinic. Also, many U.S. companies working with international patients or partners follow GDPR rules to build trust.
The principles in these laws give a strong base for U.S. healthcare groups that are thinking about or already using AI. Some lessons for U.S. healthcare leaders and IT managers include:
European Data Protection Authorities (DPAs) have actively enforced the GDPR on AI systems. Some examples are:
These cases show that AI systems outside healthcare still get attention for privacy or ethical problems. Healthcare providers should expect similar scrutiny as AI use grows in their field, especially since medical data is very sensitive.
Researchers say that trustworthy AI must meet seven rules to be lawful, ethical, and reliable. These are very important for healthcare AI:
Following these rules can help U.S. healthcare groups set good ethical standards for using AI.
AI helps automate front-office tasks like scheduling, patient triage, call handling, and appointment reminders. This reduces work for staff, improves accuracy, and can make patients happier. For example, Simbo AI creates phone automation for healthcare offices using AI technology.
Using AI phone systems can free staff from answering many calls, handle routine questions, and make sure patients get fast replies during busy times or outside office hours. This improves how well the office runs, lowers mistakes, and lets human staff focus on harder tasks.
But putting AI into front-office work must follow legal and ethical rules from GDPR and the EU AI Act. This includes:
Focusing on these helps healthcare managers use AI automation without risking patient rights or safety.
Owners, administrators, and IT managers in U.S. medical offices will face more pressure to adopt AI while keeping privacy and following rules. U.S. laws on AI are still mixed and less clear. But understanding and applying ideas from the EU AI Act and GDPR can be helpful. These laws offer a guide for building safe, privacy-aware, clear, and responsible AI systems.
Healthcare groups dealing with international patients or EU partners must also know that GDPR applies beyond Europe. Not following GDPR can lead to fines or legal trouble even if the group mainly works in the U.S.
Overall, combining strong data protection with AI risk management, openness, and human control makes a good base for AI in healthcare. This helps deliver care that is safer and more efficient while respecting patient privacy and building trust.
As AI changes quickly, rules like the EU AI Act and GDPR focus on keeping AI safe and respectful of personal rights. U.S. healthcare groups can learn from these laws by using good practices around data safety, human involvement, openness, and responsibility in AI.
From supporting clinical decisions to automating office tasks, AI can help improve healthcare if used with care and responsibility. Medical managers and IT staff should follow rules and make sure AI is watched over by trained people—so patient care stays good and protects privacy.
By learning from these European laws, U.S. healthcare providers can better handle AI challenges and get ready for a future where AI assists healthcare in trusted ways.
The EU AI Act is primarily a product safety law ensuring the safe development and use of AI systems, while the GDPR is a fundamental rights law providing individual data protection rights. They are designed to work together, with the GDPR filling gaps related to personal data protection when AI systems process data about living individuals.
The GDPR is technology-neutral and applies broadly to any processing of personal data, including by AI systems in healthcare. Since AI systems often handle personal data throughout development and operation, GDPR principles like data minimisation, lawfulness, and transparency must be observed.
DPAs have acted on issues such as lacking legal basis for data processing, transparency failures, abuse of automated decisions, and inaccurate data processing. Examples include fines to Clearview AI and bans on ChatGPT in Italy, underscoring DPAs’ active role in policing AI under GDPR.
Controllers under the GDPR determine data processing purposes, while providers develop AI systems and deployers use them under the EU AI Act. Organizations often have dual roles, processing personal data as controllers while also acting as providers or deployers of AI systems.
Key GDPR principles include lawfulness, fairness, transparency, purpose limitation, data minimisation, accuracy, storage limitation, integrity, and confidentiality. These principles require healthcare AI to process personal data responsibly, ensuring patient rights and privacy are respected throughout AI use.
The EU AI Act mandates ‘human-oversight-by-design’ for high-risk AI systems to allow natural persons to effectively intervene, complementing GDPR Article 22, which restricts solely automated decisions without meaningful human intervention impacting individuals’ rights.
The GDPR requires Data Protection Impact Assessments (DPIAs) for high-risk personal data processing, while the EU AI Act mandates conformity assessments and Fundamental Rights Impact Assessments (FRIAs) for high-risk AI systems to ensure compliance and rights protection.
The GDPR has extraterritorial reach, applying to controllers and processors established in the EU or targeting EU individuals, regardless of data location. The EU AI Act applies to providers, deployers, and other operators within the EU, ensuring AI safety across member states.
Both regulations stress transparency, requiring clear communication on AI use, data processing purposes, and decision-making logic. The EU AI Act adds specific transparency duties for certain AI categories, ensuring patients and healthcare providers understand AI interactions affecting personal data.
National competent authorities will supervise EU AI Act enforcement, performing market surveillance, and DPAs will enforce data protection laws including GDPR compliance with AI systems. Their collaborative role strengthens oversight of AI in healthcare, protecting fundamental rights and data privacy.