Financial Benefits of Improved Phone Management: How Small Changes Can Lead to Increased Patient Access and Revenue Growth

The front desk staff are often the main contact between patients and healthcare providers. They handle scheduling, patient questions, appointment follow-ups, and other tasks. How well they manage incoming calls affects the patient experience.

Even with online scheduling tools, many patients still prefer to call clinics to confirm appointments or ask questions. If calls are not answered, patients may get delayed or frustrated. Sometimes, they might look for care somewhere else. This leads to fewer patients and less use of providers’ available clinic hours.

At Valley View Hospital, missed calls caused problems with schedule use. Schedule use means how many hours are booked compared to the provider’s total available clinic hours. For example, if a provider works 10 hours but only 8 hours are booked, the schedule use is 80%. When clinics miss many phone calls, appointment bookings stayed the same or went down because many slots were not filled.

Impact of Missed Calls on Clinic Productivity and Revenue

Valley View Hospital found that some clinics missed more than half of the phone calls. This meant many patients could not reach a staff member directly. Instead, calls went to voicemail or had no quick answer.

This caused several problems:

  • Fewer appointments booked: Patients who could not book or confirm appointments by phone sometimes waited longer for care or went to other providers.
  • More work for staff: Front desk workers had to call patients back and check voicemail, which took time away from helping patients in person or doing other tasks.
  • Less revenue: Missed chances to book appointments meant less provider time was used and fewer billable visits happened.

The hospital set a goal to cut missed calls to 10% or less. They studied when most calls happened. They found a peak around 10 a.m. when many calls came in at once. The hospital added more staff during these busy times and improved how calls were routed.

Training staff to answer calls quickly, manage hold times, and connect calls to the right department also helped lower missed call rates.

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Operational Changes That Led to Measurable Improvements

Valley View made some simple but important changes without buying new technology:

  • Phone tree system: This system sent patients to the right department faster and cut down on unnecessary transfers.
  • More staff during busy times: The hospital added staff when calls were highest so calls could be answered quickly.
  • Staff training: Front desk workers learned better ways to handle calls and focus on answering phones first during busy periods.
  • Monitoring call data: Managers checked missed call numbers and volumes regularly to make changes as needed.

These changes lowered missed calls to 10% or less in a year. At the same time, the hospital’s work Relative Value Units (wRVUs) went up by 17%. This number shows how much work providers do in visits and connects to revenue. There was a strong negative link between missed calls and schedule use, meaning when missed calls dropped, bookings and clinic productivity went up.

In money terms, small changes in staff training, phone system setups, and scheduling can boost provider use and patient access. Clinics that ignore missed calls might lose money and patient trust.

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Enhancements to Workflow Management: Integrating AI and Automation

Today’s technology can help improve phone handling using AI and workflow tools. Simbo AI is a company that offers AI phone automation and answering services. These help with staff needs and call management, like the problems at Valley View.

Ways AI and automation help:

  • Automatic call answering: AI can answer calls anytime, day or night, so patients get help fast, even after hours.
  • Smart call routing: AI understands why a patient is calling and sends the call to the right person with fewer transfers and shorter waits.
  • Scheduling help: AI can handle common tasks like making, confirming, canceling, or rescheduling appointments without front desk staff.
  • Answering common questions: AI has info about office hours, directions, insurance, and more to quickly answer routine patient questions.
  • Data tracking and reporting: AI systems gather detailed info on call details and patient interactions to help improve services.
  • Reducing staff stress: Automating calls helps front desk workers by lowering call volume, letting them focus on harder tasks and in-person care.

Using AI phone help, U.S. medical practices can keep missed calls low without hiring many more staff. This keeps patient access steady and may boost bookings and revenue.

Why Medical Practice Administrators in the U.S. Should Consider Phone Management Improvements

Healthcare providers in the U.S. can improve their work by better phone management in these ways:

  • Fixing patient access issues: Phones are still how many patients prefer to communicate, especially older adults or those less used to online tools. Answering calls fast stops patients from giving up on booking.
  • Better clinic use: Booking more appointments uses provider time well and prevents losing money from empty slots.
  • Lower staff workload: Clear phone rules and automation lower the time needed for callbacks and voicemail checks.
  • Higher patient satisfaction: Quick and polite phone service improves patient experience and may help keep patients coming back.
  • Financial health: Higher wRVUs from better patient access and communication help meet clinic money goals.

Valley View Hospital’s example shows that simple, affordable steps like phone trees, staff training, and scheduling by call data can help clinics a lot.

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Measuring the Impact: The Numbers Behind the Change

One key lesson from Valley View is the importance of tracking phone call data. Good numbers help healthcare leaders see how big the missed call problem is, find busy times, and spot patterns that cause problems.

The hospital’s main findings were:

  • More than 50% missed calls at first, which was a big access issue.
  • A goal to get missed calls down to 10%, which took about a year to reach.
  • A 17% rise in wRVUs, showing improved clinic work and revenue.
  • A strong negative connection (-0.6899) between missed calls and schedule use: when missed calls fell, more appointments were booked.

Using data helps leaders make smart decisions about training and tech upgrades and see how they affect money and access.

The Importance of Front Desk Staff in Phone Management Success

While technology is important, people still play the main role. Front desk staff give the first real personal contact patients have with a clinic.

Josh Anderson, MS, says many leaders don’t fully understand all the tasks front desk staff do. They juggle phone calls, scheduling, patient questions, and helping people in the office at the same time. Training and valuing these workers is needed to cut missed calls and make access better.

Medical offices should focus on teaching staff about phone system use, call priorities, and good customer service. When staff feel ready and supported, clinics see better patient contact and smoother operations.

Final Thoughts on Improving Patient Access and Revenue

Lowering missed calls is a clear way to improve patient access and clinic income in U.S. medical offices. Valley View Hospital shows that simple steps like phone trees, better staff schedules, and training can make a big difference without costing much.

Adding AI-powered phone automation, like Simbo AI offers, helps clinics keep missed calls low, reduce staff stress, and keep patient communication steady. This is very important in the U.S. healthcare system where patient access and satisfaction affect clinic success and finances.

Medical leaders, owners, and IT managers should check their phone systems, measure missed calls, and think about new automation tools to improve patient access and money results.

Frequently Asked Questions

What is the role of front desk staff in patient experience?

Front desk staff significantly impacts patient experience by managing scheduling, phone calls, and inquiries, serving as the first point of contact that sets the tone for the entire patient encounter.

How critical is phone communication for patient access?

Phone communication remains essential for patient access, with many patients preferring to schedule appointments by phone, making effective management of calls vital to avoid leakage in the patient flow.

What are the lessons learned from Valley View Hospital’s approach to phone management?

Key lessons include measuring missed call rates, understanding patient behavior during peak times, and prioritizing people and processes before technology to enhance communication.

What was the goal concerning missed call rates at Valley View?

The organizational goal was to reduce the missed call rate to 10% or lower, which took nearly a year to achieve but significantly improved patient access and staff efficiency.

How can data help in improving patient phone access?

Analyzing data on missed calls by time and day helps identify peak call times, allowing for better resource allocation and focused staff efforts during those periods.

What improvements were made to the phone system at Valley View?

Improvements included a customized phone tree for directing calls effectively, ensuring specific departments handled relevant issues, and providing a Spanish option for wider accessibility.

What strategies were implemented during peak call hours?

Strategies included upstaffing during peak times, pausing non-urgent tasks, and training staff to manage calls effectively while assisting patients in person.

What is the relationship between missed calls and schedule utilization?

A correlation was found between reducing missed calls and increasing schedule utilization, indicating that better phone management directly enhances patient access and clinic productivity.

What training was provided to front desk staff?

Training emphasized the importance of promptly answering calls, managing holds efficiently, and transferring calls to the appropriate department smoothly to enhance patient experience.

What were the financial implications of the phone management improvements?

The strategies required little to no financial investment but resulted in increased patient access, improved schedule utilization, and consequently enhanced revenue for the clinics.