Social determinants of health are non-medical things that affect a person’s health. These include things like access to transportation, stable housing, having enough food, income, education, and social support. These factors can affect a person’s ability to follow doctors’ instructions, make it to appointments, and manage long-term illnesses.
Research shows that about 27% of hospital readmissions can be prevented, and social factors are an important reason why readmissions happen. Jasninder S. Dhaliwal and Ashujot Kaur Dang explain that problems like not having stable housing or transportation make readmissions more likely. For example, if a patient cannot get a ride to the clinic, they may miss important checkups or medication refills.
The Centers for Medicare and Medicaid Services (CMS) started the Hospital Readmission Reduction Program (HRRP) in 2013. This program penalizes hospitals that have more readmissions than expected within 30 days. Because of this, hospitals now try to combine medical care with support for social needs. This helps with better discharge planning and patient support.
Artificial intelligence (AI) and machine learning are used more and more to help deal with the many factors that influence patient health, including social factors. AI can do things like predict risks, make personalized care plans, and improve communication between healthcare workers.
Qualtrics and Stanford Health Care worked together to create AI tools that use large healthcare data along with clinical and patient data to predict risks such as missed appointments. The AI can even arrange transportation or telehealth visits on its own. This helps solve problems like lack of transportation, which can cause patients to miss visits.
AI can also spot cultural and language needs that might stop a patient from understanding their care. It can provide educational materials in the right language and connect patients with interpreters. This helps patients follow instructions better and builds trust, which is important to prevent readmissions caused by confusion or poor communication.
By including social factors, AI helps care teams change plans to fit the patient’s needs. For example, if the AI detects that a patient does not have stable housing or enough food, it can refer them to social workers or community programs. This reduces problems and hospital returns caused by social issues.
AI works best when it is part of everyday healthcare operations through automation and smart integration. For practice managers and IT staff, knowing how AI fits into current workflows is very important.
The AI systems from Qualtrics and Stanford operate under human watch but automate routine tasks like scheduling transportation, sending reminders, and helping coordinate between care teams. This frees up healthcare workers to spend more time on patient care and complex decisions.
Automation also helps with discharge planning and care transitions, which are proven ways to lower readmission rates. Studies show that discharge programs with nurse coaches, pharmacists checking medications, and follow-up appointments reduce 30-day readmissions from 11.9% to 8.3%. AI systems can make sure patients get education, follow-up visits, and medication plans on time, while alerting staff to any problems before they happen.
Additionally, AI-linked IT systems share data in real-time among patients, caregivers, and providers. This continuous communication helps providers keep an eye on patient progress and step in early to prevent emergency visits or readmissions by up to 25%.
Practice owners and IT managers who want to use AI for social determinants need to plan well and work with technology vendors that understand healthcare workflows.
This look at AI and social determinants in care coordination shows a way forward for healthcare. In the United States, medical administrators and practice managers can use these methods to lower costly hospital readmissions and promote fair care. With automated workflows, AI-based personalized care, and attention to social factors, healthcare can become more effective and better suited to meet what patients really need.
The collaboration aims to create AI agents that translate predictive insights into timely, targeted actions, reducing administrative burdens on healthcare providers and enabling clinicians to focus on the provider-patient relationship, improving access, coordination, and patient engagement.
AI agents support care teams by handling administrative and coordination tasks, allowing providers more time and attention to connect with patients, thus strengthening trust and improving both patient experiences and care team satisfaction.
They address missed appointments by predicting risks and offering scheduling alternatives, language barriers by providing culturally and linguistically attuned support, care coordination breakdowns through timely notifications, conflicting care instructions by ensuring consistent communication, and social determinants by linking patients to necessary community resources.
Operating under human supervision, the AI agents interact proactively and contextually across channels, delivering precise, timely interventions embedded within clinical workflows to prevent issues and reduce friction in patient care.
The agents leverage Qualtrics’ large healthcare experience data repository combined with clinical and operational data, call center transcripts, chats, social media, and structured survey data to generate empathetic and precise responses that build trust.
By predicting patients at high risk of missing visits, AI agents autonomously arrange transportation, offer telehealth options, or automate follow-up scheduling, ensuring patients access timely care and improving health outcomes.
AI agents identify language barriers and connect patients with interpreters, bilingual staff, or provide educational materials tailored to the patient’s preferred language, enhancing communication and trust.
AI agents link patients to resources like housing, food, and transportation, and help adjust care plans accordingly, reducing avoidable complications and readmissions related to social factors impacting health.
The AI agents are modular, integrated with electronic medical records, designed for scaling across health systems, and have demonstrated success in a complex academic medical center environment.
It extends existing efforts by using AI to collect, integrate, and analyze multi-channel feedback from patients and care teams, predicting needs and behaviors to proactively resolve issues and enhance care delivery measurably and at scale.